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Programme
Director's Message
Welcome
to the web page of the Marketing Division of the School of
Business Administration, UTech, Jamaica, the leading marketing
training institution in the Caribbean.
We have provided information
which we hope you will find useful and interesting. As you
browse through our course offerings to learn the details, we
hope you will see that our programmess are of very high
standards and are delivered in a very interactive manner by
our extremely experienced faculty. Our graduates are provided
with a comprehensive range of skills, attitudes and academic
instructions that allow their employers to perform on the
cutting edge.
Welcome!
Celia McKoy
Marketing Programme Director
(Comments and questions: cmckoy@utech.edu.jm)
Celia McKoy
About the
Programme
The Marketing Programme is
one of the largest in the School of Business Administration.
In addition to offering the four-year B.B.A. (five years
part-time) with a major in Marketing, we also offer a
three-year Diploma in Marketing with an option to exit after
two years, having earned a Certificate in Marketing.
Graduates will demonstrate an
understanding of the nature of marketing concepts and the role
of information in marketing as they conduct marketing studies
in organizations, provide support for market-research
agencies, and write and execute market plans for
organizations.
Certifications Offered
External Links
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