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Why Digi Radio & TV?
- Internally there is
a need to optimise on the multimedia capabilities of our fibre-optic campus
ATM (Asynchronous Transfer Mode) backbone and to integrate this within our
communications plan.
- There is a greater possibility
to merge training in traditional media with interactive technologies by involving
the entire campus community in the selection, preparation and posting of files
in these new media formats.
- An opportunity to share
the resources of the Calvin McKain library by digitising and codifying the
existing media resources such as video, audio and images in the library's
audio-visual centre.
- Studies quoted in the
online New York Times state that Internet listeners have doubled worldwide
with declarations such as " the PC will be the radio tuner for the next generation"
and we are witnessing "the death of network TV".
- Potential user delights
involve creating and personalizing your own channels while advertisers and
brand marketers relish the possibilities of precise psycho-graphics.
- Even
workplaces are now shifting towards the individual headphones rather than
the traditionally centralised radio receiver options.
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